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Channel: Inbound Marketing Glossary: H | IMcyclopedia.com
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Hijacking

Making a search engine believe that another website exists at your URL. Typically done using techniques such as a 302 redirect or meta refresh.

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Hilltop

Algorithm which ranks results largely based on unaffiliated expert citations. See also: Hilltop: A Search Engine based on Expert Documents

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Headline

The title of an article or story.

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Hidden Text

SEO technique used to show search engine spiders text that human visitors do not see. While some sites may get away with it for a while, generally the risk to reward ratio is inadequate for most...

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Headings

The heading element briefly describes the subject of the section it introduces. Heading elements go from H1 to H6 with the lower numbered headings being most important. You should only use a single H1...

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Home Page

The main page on your website, which is largely responsible for helping develop your brand and setting up the navigational schemes that will be used to help users and search engines navigate your...

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Hub

Topical hubs are sites which link to well trusted within their topical community. A topical authority is a page which is referenced from many topical hub sites. A topical hub is a page which references...

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HTML

HyperText Markup Language is the language in which pages on the World Wide Web are created. Some newer web pages are also formatted in XHTML. See also: W3C: HTML Home Page

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.htacces

Apache directory-level configuration file which can be used to password protect or redirect files. As a note of caution, make sure you copy your current .htaccess file before editing it, and do not...

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H

Home Page The main page on your website, which is largely responsible for helping develop your brand and setting up the navigational schemes that will be used to help users and search engines navigate...

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Define: Bounce Rate | Google Analytics

Bounce Rate Demystified This infographic by Kissmetrics gives an excellent overview of bounce rates. The post Define: Bounce Rate | Google Analytics appeared first on IMcyclopedia.com.

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Define: Bounce Rate | Google Analytics

Bounce Rate is the percentage of single-page sessions (i.e. sessions in which the person left your site from the entrance page without interacting with the page). There are a number of factors that...

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Inbound Marketing Glossary: H

Home Page The main page on your website, which is largely responsible for helping develop your brand and setting up the navigational schemes that will be used to help users and search engines navigate...

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